Does the Website use cookies and what do they represent?
When you visit and use the rossopomodoro.cz website (“Website“), the Administrator has the ability to collect information about cookies on the user’s end device and other similar technologies such as local browser data storage or help.
A cookie is a small text file that the browser stores on the user’s end device. Files
Cookies often contain an anonymous, unique identifier that allows us to identify and count the browsers that visit our site. Cookies also allow us to collect information about how and when the services are used: for example, which page the user came to our services from, when and what the web user is viewing on our Websites, which browser the user is using, what the screen resolution is, what the operating system is, what the IP address of the user’s terminal is, and the serial number. Cookies do not move on the network themselves, they are only assigned to the user’s terminal by the website that the user loads. Cookies can only be read and used later by the server that sent them. Cookies and similar technologies do not damage the user’s terminal or files, nor can they be used to run programs or spread viruses.
Why are cookies used?
Cookies and similar technologies are used for analytics and service development to help us provide a better service to our users. Cookies allow us to record information about your visit to the Website and their use will make your next visit easier and faster.
What cookies do we use?
The Administrator uses technical and functional, basic analytical and marketing cookies on the Website.
A. Technical and functional cookies
When visiting and using the Website for information purposes only, i.e. Unless you register or give us your consent, we only collect personal data that your browser transmits to our server, which is necessary for us to be able to display the Website to you and to guarantee the stability and security of its use.
Technical and functional cookies may be processed by the Controller on the basis of legal regulations.
| Cookie | Description | Validity |
| cc_cookie | Your cookie settings from this dialog. | 1 year |
| wfls_* | Our website firewall. It protects us from attacks by robots and hackers. | |
| wfwaf_* | Our website firewall. It protects us from attacks by robots and hackers. | |
| wp-wpml_current_language | Choice of language version of the website. | 1 day |
| wc_cart_hash_# | Cart identification | Visit |
| wc_fragments_# | Cart contents | Permanent |
B. Basic analytical cookies
These cookies are used to improve the functioning of the Website. They allow us to recognize and determine the number of visitors and track how visitors use the Website. They help us to improve the way the Website works, for example by making it easy for users to find what they are looking for. These cookies do not collect personally identifiable information.
We use these tools to analyse and regularly improve the functionality of our Website. We may use the collected statistics to improve the user experience and to make your visit to the Website more interesting for you as a user.
| Cookie | Description | Validity |
| _ga/_ga*, _gid | Google Analytics – store and count pageviews. | 1 day |
| _gcl_au | Google Tag Manager – Conversion linker functionality | Permanent |
| _pk_id# | It collects statistical data about a user’s visits to the site, such as the number of visits, average time spent on the site and pages read. | 1 year |
| _pk_ses# | Uses the Piwik Analytics platform to track page requests from the visitor during the session. | 1 day |
C. Marketing cookies
They are used to track Website user preferences for the purpose of targeting advertising, i.e. display marketing and advertising messages (including on third party sites) in accordance with these preferences.
Marketing cookies use tools from external companies. These marketing cookies will only be used with your consent.
We use the following marketing tools on our Website:
| Cookie | Description | Validity |
| _fbp | Facebook Pixel – show ads on Facebook or a digital platform powered by Facebook ads after a visit to a website. | 3 months |
Analytical and marketing cookies can only be processed by the Controller with your consent.
Cookie retention period
Cookies necessary for functional and secure access to the Website are processed only for the time necessary for the transmission and display of content.
Analytical and marketing cookies are processed for the period of time indicated in the table if consent is given.